Cookies on emballageindberetning.dk

Every cookie we use is listed here, with what it does, who sets it and how long it stays on your device.

Nothing is set until you say yes

When you open the site for the first time, statistics and marketing are set to denied. Not a single cookie is set before you have made your choice in the cookie banner. We have measured this to be sure.

If you say yes, the cookies listed below are set. You can change or withdraw your choice at any time.

Necessary

These make the site work. They do not require consent and cannot be switched off.

Name	What it does	Set by	Lifetime
ei_consent	Remembers your choice in the cookie banner so you are not asked again.	Emballage Indberetning	12 md.
__cf_bm	Tells humans from bots in the booking module. Only set on the Book a call page.	Cloudflare	30 min.

Analytics

These show us which pages get used and where people get stuck, so we can improve the site.

Name	What it does	Set by	Lifetime
_ga	Distinguishes one visitor from another.	Google	13 md.
_ga_RVRELYLY7L	Keeps track of the individual visit.	Google	13 md.
_clck	Recognises the browser across visits so behaviour can be grouped.	Microsoft	12 md.
_clsk	Groups page views into one recording of the visit.	Microsoft	24 timer

Microsoft Clarity records how the cursor moves on the page. In our setup, Clarity only runs if both analytics and marketing are switched on.

Marketing

These measure our ads and are used to show you relevant ads on Google and Meta.

Name	What it does	Set by	Lifetime
_gcl_au	Measures whether a click on a Google ad led to an action.	Google	3 md.
_fbp	Measures whether a click on a Meta ad led to an action.	Meta	3 md.
IDE	Used by Google to measure and target ads.	Google	13 md.

Cookies set by others

Some cookies are not set on our own domain but by Google and Microsoft on theirs. They come with the tools we use and can be used to recognise a browser across websites. They are only set if you have said yes.

Name	What it does	Set by	Lifetime
MUID	Recognises the browser across Microsoft services.	Microsoft	13 md.
SRM_B	Microsoft's browser ID in the advertising network.	Microsoft	13 md.
MR	Determines whether Microsoft's browser ID should be refreshed.	Microsoft	7 dage
ANONCHK	Technical marker in Microsoft's setup.	Microsoft	10 min.
SM	Synchronises Microsoft's browser ID across domains.	Microsoft	Sessionen

The quiz and the booking module

Our quiz pages and the Book a call page embed tools from external suppliers. They load in their own frame and do not always follow the choice made here. We are working on removing the measurement tool from the quiz.

How to withdraw your choice

Use the button above, or Cookie settings at the bottom of any page. If you switch something off, we immediately delete the cookies that have already been set and reload the page.

You can also delete cookies directly in your browser. This is usually found under settings and privacy.

How we otherwise process personal data is described in our Privacy policy.

This list was measured in a browser on 21 September 2026. We measure it again whenever we change tools.

Did you not get an answer?

No notice period, no set-up fee, and one contact for all your product areas. Call or write, and we will work out what applies to you.

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